Showing posts with label campaign. Show all posts
Showing posts with label campaign. Show all posts

Friday, 2 March 2018

You Can Play by Shandi Pace

"If you can play, You Can Play.” At the beginning of March the National Hockey League’s wraps up its Hockey is for Everyone month. The NHL is one of the most accepting professional leagues stating that they, “believe all hockey programs – from professionals to youth organizations – should provide a safe, positive and inclusive environment for players and families regardless of race, colour, religion, national origin, gender, disability, sexual orientation and socio-economic status.”

The NHL has a list of representatives they have been working with to guarantee inclusivity to anyone watching or playing the game of hockey. They include:
  • Diversity ambassador Willie O’Ree – The first black person to play in the NHL.
  • Josh Pauls – Captain of the U.S. National Sled team who will be competing at the 2018 Paralympics this month.
  • Harrison Browne – The first openly transgender person in professional hockey.
  • Fred Sasakamoose – The NHL’s first Canadian indigenous player.
  • A player ambassador from each NHL team.

Partnered with the NHL and Hockey is for Everyone is the You Can Play Project. The You Can Play Project was created so that any athlete, coach or fan that brings heart to their sports arena is given an equal opportunity to play, regardless of their sexuality and gender identity.

The NHL’s Patrick Burke founded You Can Play in 2012, after his brother Brendan came out as gay in 2009 as the manager of the Miami (Ohio) University hockey team. He died months later in a car accident.

Brian Kitts took over as president of the You Can Play Project a year ago and has wanted to build Patrick and Brendan Burke’s memorable legacies. “You Can Play is non-profit organization that advocates for LGBTQ+ athletes and straight allies in sports. We specifically work for LGBTQ+ issues in sports, leaving other issues like employment and marriage equality to other organizations with that focus,” said Kitts.

Each NHL team hosted multiple pride nights and has a player ambassador that will serve as the go-to person on their team to talk about LGBTQ+ issues. This is the first time any professional league has had one designated player on each team who will be an LGBTQ+ ambassador.

"The true testament of the NHL and NHLPA is seen through Hockey is for Everyone month, especially when it comes to You Can Play – the fact that all 30 clubs have an ambassador, is such a moment of solidarity," said Jillian Svensson, vice president of operations and development for You Can Play.

The sports world is one of the only places where slurs are used, ‘casual homophobia’ and discrimination towards those who are different still exists. The goal for You Can Play is to promote respect for all athletes.

"We love sports, but hated the way sports treated our gay brothers, our LGBTQ+ friends or ourselves. We thought if we could start a discussion that focused attention on a player's ability – regardless of sexual orientation – we could change the culture of sports,” said Kitts.

The You Can Play Project recently celebrated its sixth anniversary. According to Kitts, the biggest change in those six years has been the willingness of leagues and athletes to get involved. In that timeframe they have united with several large partners including the NHL, CFL and MLS.

"The NHL, CFL and MLS, CWHL and COC have been such amazing partners, for many different reasons, but the visibility they offer to ‘normalizing’ inclusion at the most elite level of sport is truly amazing,” said Tyvon Greene, co-chair of the Canadian Eastern Region Advisory Board for You Can Play.

According to Greene, inclusion doesn’t just start and stop with major sports partners. It begins with how the community is receiving the message. The first step in supporting a cause is to educate and spread the word.

"Read up on You Can Play's work and on the issues surrounding LGBTQ+ inclusion in sport. From there, there are so many different ways to help out: make a video, run a You Can Play night, tell a few friends, and make a donation,” said Greene.

Thursday, 1 March 2018

Pink Shirt Day and Bake Sale

To celebrate Pink Shirt Day, Ability Online held a bake sale at Humber College. This was an opportunity to show off our pink shirts, and expand Ability Online to a wider audience. Pink Shirt Day’s campaign aims to increase awareness on issues such as bullying, and encourages people to stand up for others.

The justice studies interns manned the booth and brought all the baked goods included in the fundraiser. They provided useful information to those who had questions and delivered baked goods with a smile. Without their help Ability Online's Pink Shirt Day and bake sale wouldn't have been as much of a success.

Check out our video from the event:


Monday, 26 February 2018

Show Your Support for Pink Shirt Day

Nobody likes a bully. Those who put others down for no reason need to learn to make better choices. Causing someone to feel small and useless isn't what being a compassionate human is about. This Pink Shirt Day let's strive to create change.

Pink Shirt Day’s campaign aims to increase awareness on issues such as bullying, as well as raise funds to support various programs to boost children’s self-esteem. Help put a smile on a child's face by wearing a pink shirt and encouraging them to stand up for others.

Living in the digital age can make cyber-bullying even harder to deal with. The Internet allows for easier access to social media, which can translate to non-stop harassment. Bullying is hard on all kids, but children with disabilities are three to five times more likely to be bulled by their peers. This can lead to unnecessary anxiety and fear down the road. 

Ability Online has always been an avid supporter of Pink Shirt Day. Our online community takes pride in being bully-free for over 27 years. On February 28th, join us in wearing pink shirts to combat against bullying and remember that every day is chance to stand up.

Ability Online will be located at Humber College for a Pink Shirt Day bake sale. Come by, purchase a baked good, and show your support!

Friday, 2 February 2018

Valentine's Day Campaign

Valentine’s Day is fast approaching. This year, instead of buying chocolates why not donate to Ability Online?

The average amount Canadian’s spend on candies and chocolates for their special someone each year is $191. We think that donating to Ability Online for Valentine’s Day can help make a lasting difference.

In reality, most gifts don’t have a continuous impact: roses wilt and chocolates tend to go bad. Make your present to a loved one a donation that not only shows how much you care, but is also a gift that gives back.

Over the last 27 years Ability Online has been a free, supportive online community for kids, teens and young adults with all kinds of disabilities or health challenges. It’s become a place for those who need help to get advice from role models and mentors. Highlighted in our blog and across our website, our members have accomplished some pretty great things.

Without Ability Online, many members and parents would feel alone. Building an online community where they can seek support and make new friends is the boost most need to succeed. Donating will insure that our members will continue to receive the online support they need.

This Valentine’s Day, help our kids accomplish even more incredible things.